Privacy policy
Privacy Policy
Last updated: September 2026
This Privacy Policy explains how Inu Collective Pty Ltd trading as Inu8 collects, holds, uses and discloses personal information.
We are committed to handling personal information carefully, transparently and respectfully, in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles, to the extent they apply to us.
By using our website, purchasing from us, subscribing to our communications or otherwise providing personal information to us, you agree to the terms of this Privacy Policy.
1. What is personal information?
Personal information means information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information or opinion is true or not and whether it is recorded in a material form or not.
2. What information we collect
We may collect personal information when you visit our website, make a purchase, create an account, subscribe to our emails, contact us, enter a promotion, request a return or otherwise interact with Inu8.
The types of personal information we may collect include:
• your name
• email address
• phone number
• billing and delivery address
• order details and purchase history
• payment and transaction information
• returns and customer service information
• marketing preferences and email engagement
• website usage information, including IP address, browser type, device information and pages viewed
• any other information you choose to provide to us
We do not generally collect sensitive information. If you provide sensitive information to us for any reason, we will only handle it as permitted by law.
3. How we collect information
We may collect personal information:
• directly from you, including when you purchase from us, subscribe to our mailing list, contact us or complete a form
• through our website and online store
• through cookies, pixels and similar technologies
• through third-party service providers that support our website, marketing, payments, fulfilment, analytics or customer service
• through social media platforms or advertising platforms, where you interact with Inu8
Where practical, we collect personal information directly from you.
4. How we use your information
We use personal information to:
• process and fulfil orders
• arrange shipping, delivery, exchanges and returns
• respond to enquiries and provide customer support
• manage customer accounts
• send order confirmations and service-related communications
• send marketing communications where permitted
• personalise and improve your website experience
• understand how customers use our website
• measure and improve our products, services and marketing
• prevent fraud, protect our website and maintain security
• comply with legal, regulatory, tax and accounting obligations
We will only use personal information for the purpose for which it was collected, a related purpose you would reasonably expect, where you have consented, or where otherwise permitted or required by law.
5. Email marketing
Where you have subscribed, made a purchase or otherwise consented to receive marketing communications, we may send you emails about Inu8, including new pieces, brand updates, offers, events and other content we think may be of interest.
You can unsubscribe at any time by using the unsubscribe link in our emails or by contacting us at support@inu8.com.au.
6. Cookies, analytics and online tracking
Our website may use cookies, pixels and similar technologies to operate the website, remember your preferences, understand website traffic, improve customer experience, measure marketing performance and deliver relevant advertising.
This may include the use of tools such as Shopify analytics, Google Analytics, Meta/Facebook Pixel, email marketing analytics or similar services.
Cookies and pixels may collect information such as your IP address, device type, browser type, pages viewed, links clicked, time spent on the website and purchase or browsing behaviour.
You can adjust your browser settings to refuse or disable cookies. However, some parts of our website may not function properly if cookies are disabled.
7. Shopify and payment processing
Our online store is hosted by Shopify, which provides the e-commerce platform that allows us to sell our products and services.
Your information may be stored and processed through Shopify’s systems and those of Shopify’s service providers. Payment information is processed securely by Shopify and/or third-party payment providers. We do not generally store complete credit card details ourselves.
Payment providers may collect and process payment information in accordance with their own privacy policies and security standards.
8. Third-party service providers
We may disclose personal information to trusted third-party service providers who help us operate our business, including:
• website and e-commerce providers
• payment processors
• shipping and delivery providers
• fulfilment and logistics partners
• email marketing platforms
• analytics and advertising providers
• customer service tools
• IT, hosting and cloud storage providers
• professional advisers, including accountants, lawyers and insurers
• regulators or government authorities, where required by law
These providers are only authorised to use personal information as necessary to provide services to us or as otherwise permitted by law.
When you leave our website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy. We encourage you to read the privacy policies of those third parties.
9. Overseas disclosure
Some of our third-party service providers may be located outside Australia or may store and process information overseas, including in countries such as the United States, Canada, the United Kingdom, the European Union, Singapore or other locations where our service providers operate.
Where we disclose personal information overseas, we take reasonable steps to ensure that it is handled securely and in accordance with applicable privacy laws.
10. Security
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.
These steps may include secure website technology, restricted access to systems, use of reputable third-party providers, password protection, encryption where appropriate and other security measures.
No method of transmission over the internet or electronic storage is completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.
11. Data retention
We keep personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide our products and services, comply with legal obligations, resolve disputes, maintain business records and enforce our agreements.
When personal information is no longer required, we will take reasonable steps to delete, destroy or de-identify it, unless we are required or permitted by law to retain it.
12. Access and correction
You may request access to the personal information we hold about you or ask us to correct it if it is inaccurate, out of date, incomplete, irrelevant or misleading.
To make a request, please contact us at support@inu8.com.au.
We may need to verify your identity before responding. In some circumstances, we may be permitted or required by law to refuse access or correction. If this occurs, we will explain the reason where appropriate.
13. Complaints
If you have a concern or complaint about how we have handled your personal information, please contact us at:
Privacy Compliance Officer
Inu8
Email: support@inu8.com.au
We will consider your complaint and respond within a reasonable time.
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner at www.oaic.gov.au.
14. Data breaches
If we become aware of a data breach involving personal information, we will take reasonable steps to contain, assess and respond to the incident.
Where required by law, we will notify affected individuals and the Office of the Australian Information Commissioner.
15. Automated tools and personalisation
We may use automated tools to support website functionality, product recommendations, marketing segmentation, fraud prevention, analytics and customer experience.
We do not use automated tools to make decisions about you that have legal or similarly significant effects. If this changes, we will update this Privacy Policy.
16. Children
Our website and products are not directed to children. We do not knowingly collect personal information from children without appropriate consent.
If you believe that a child has provided us with personal information, please contact us at support@inu8.com.au so we can take appropriate steps.
17. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, technology, service providers or legal obligations.
Changes will take effect when posted on our website. The updated date at the top of this policy will indicate when it was last revised.
18. Contact us
For questions about this Privacy Policy, or to request access to or correction of your personal information, please contact:
Privacy Compliance Officer
Inu8
Email: support@inu8.com.au
